The Download: Season 3, Episode 22023-02-092023-02-22https://s3-us-west-2.amazonaws.com/wpmu-image-storage-production/wp-content/uploads/sites/7/2018/08/28144732/getty_istock_lockup_white.pngThrough Our Lenshttps://wp-mktg.prod.getty1.net/marketing/wp-content/uploads/sites/7/2023/01/thedownload-s3ep2-blogheader-thumb.jpg200px200px
Redefining Authenticity
Authenticity is everything, people say. But what does that mean for visuals in 2023? In this episode, Guy Merrill, Global Head of Art, and Amy Lehfeldt, Director of Content Strategy, tell us why authenticity still matters, what it really means to be authentic with your images and videos, and show how Getty Images creates the content you need to make real connections with today’s consumers.